1989 - Volume #13, Issue #4, Page #20[ Sample Stories From This Issue | List of All Stories In This Issue | Print this story | Read this issue]
Honey In A Straw
Each "Honey Sip" consists of one tea-spoon of honey in a clear plastic drinking straw that's sealed at both ends. You bite on the end of the straw to open it and squeeze out the honey.
"The idea for Honey Sticks originated on the West Coast," says Freeman , a beekeeper who also does commercial bee pollination and bee removal. "I discovered HoneySipsa couple of years ago and began buying plastic straws and natural flavoring so I could do my own packaging. Last fall I began test marketing Honey Sips in Delaware. "Weight watchers like Honey Sips because each one has only 20 calories. Another advantage is that Honey Sips aren't sticky. Many parents tell me they'd rather see their children eat honey as a snack instead of candy because honey is healthier. When you store Honey Sips in a refrigerator they come out like crunchey honey. When you store them in a freezer they come out like taffy."
So fa Freeman has been marketing Honey Sips mainly at shows and road stands, but now he's marketing by direct mail and hopes to market Honey Sips through convenience stores.
Sample packages contain five Honey Sips, including four different flavors: lemon, peppermint, licorice, cinnamon, and a natural flavored one. Freeman is also test marketing blueberry, strawberry and peach-flavored Honey Sips.
Currently, Honey Sips contain clover honey. "Eventually, I hope to use tulip-poplar honey, which is widely produced in Delaware. I'd also like to try using the honey from bees pollinating watermelon fields because of its unique flavor," says Freeman.
A pack of 100 Honey Sips sells for $15 plus $2.50 postage. Freeman is looking for distributors.
For more information, contact: FARM SHOW Followup, Freeman Apiary, Inc., R.D. 2, P.O. Box 49A, Lewes, Del. 19958 (ph 302 645-2078).
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